Renault Samsung

Renault Samsung Motors (Korean: 르노삼성자동차, IPA: [ɾɯnoː sʰamsʰʌŋ dʑadoŋtɕʰa]), also known by its initials RSM, is a South Korean car manufacturer headquartered in Busan where its single assembly site is also located, with additional facilities at Seoul (administration), Giheung (research and development) and Daegu (vehicle testing). It was first established as Samsung Motors in 1994 by the chaebol Samsung, with technical assistance from Nissan. The company started selling cars in 1998, just before South Korea was hit by the Asian financial crisis. In September 2000, it became a subsidiary of Renault and adopted its present name, although Samsung maintained a minority ownership.

RSM markets a range of cars, including electric models and crossovers.